Minh Tran of Viget explains how they used Bodymovin to bring #AfterEffects animations into the browser.
In our recent collaboration with the Ad Council and AARP, we created a chatbot experience to walk users through a set of questions and serve them personalized action items to prepare for retirement. The tricky thing about retirement is that few people are truly prepared for it. To address this issue, we created an animated character that felt alive, showed empathy, and helped users stay engaged with the conversation. It’s name? Avo!
Check out the full article on their site: https://www.viget.com/articles/triggering-indiv...
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