Nice commercial using Stardust, Real Glow, AEC4D, Flow and Filmmaker's Transitions for Animation Composer by John Fischer

Tools used

Author Notes

The fine folks at Traction Factory came to me with a bold idea – they wanted to showcase the future of industry leader Snap-on Tools patented Flank Drive wrenching system to help launch the latest evolution of fastener turning power.

Through the use of CGI and typography we look to bring the FDX 's benefits and product improvements to life through motion, exploded views and future-forward visual effects.

While some of the actual product improvements are in the details, this type of treatment will allow us to accentuate these improvements and show the intended target audiences why Snap-on Tools continues to be the leader and innovator in socket technology.

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